Ben Zenker

Brand

Work involving the curation of digital and physical assets under a cohesive design.

Brand

From Derby Dashboard

The brand for this site started with its core membership: Sigma Chi Blue. From there, I gathered a bright palette from the Material family to convey energy and excitement to the information being displayed.

Consistent padding is used between the white content blocks, reminiscent of Facebook posts. This provides a separation between the background and the content, eliminating a potential overuse of box shadows.

The pink graph icon is used in the favicon, open graph image, and configurable manifested images such as when you save the website to your mobile homescreen. The icon, backed by Sigma Chi Blue, can be seen throughout launch video, on facebook, and on the GitHub repository.

The official color palette of the Sigma Chi Fraternity.
An example of the bright color palette that was utilized throughout the site.
Consistent content gaps that let the background leak thru and provide an emphasis on the data that you're viewing.
The basic favicon image with alpha, which has permeated many mediums as a symbol of the site.
click to enlarge

Brand

From Broadcast Drone

This project offered many opportunities to compose a cohesive brand, given that we built a mobile app, designed a poster, produced a product video, and crafted a final slideshow presentation.

We chose an incredibly simple color palette and used flat design throughout the icons. The poster below brings together several materials that we designed throughout the project, which communicates the brand in a vivid way.

This was presented at the 2016 NAB Show along with other Senior Projects from the Motion Picture Science program.
click to enlarge

About Me

I am filled with both creative and technological passions. These stem from my love of math and art, which both began at an early age. I spent my teenage years juggling these paths as I created my own video production journey while simultaneously excelling in many STEM courses in school. My degree in Motion Picture Science from RIT had direct correlation to these two fields, integrating imaging technologies with the creative intent of television and film production. By graduation, I had gained another significant interest: Software Engineering. My time as an adult has been spent discovering and learning about Web Development and User Experience.

I'm Ben Zenker